from our blog

For PR professionals, it’s essential to stay ahead of change to effectively communicate and elevate our clients’ reputations. We’re tapping reporters where they are, letting go of old ways of working and embracing the future of media. 

Navigating the new frontier: How the media landscape has changed and why it matters

Earned media coverage positions executives as reliable, valuable resources and places companies as leaders within their fields. Here are five different ways to share earned media coverage and amplify the efforts of your marketing and PR strategy,

You secured media coverage – now what?


Have you ever heard an executive ramble or freeze during an interview? What about an executive who accidentally shares confidential information with a reporter? Regardless of previous media experience, preparation is key to successful interviews. Here are three other big benefits of media training.

Think before you speak: The value of media training

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